Twitter posts high revenue in Q4 2019

Twitter, the world’s most popular microblogging service, has proven to be a profitable enterprise for its creators. This time, Twitter’s profit exceeded analysts' expectations and came as a pleasant surprise for the shareholders. Recently, Twitter posted $1.01 billion revenue which was up by 11%, whereas analysts had expected it to be $994.5 million. What is more, the number of daily active users considerably increased over the last quarter in 2019. The audience size was up by 21% reaching the total number of 152 million people on a yearly basis. This number surpassed the analysts’ estimates of 148.1 million users. As a result, Twitter’s revenue from advertising jumped 12% to $885 million compared to the same period last year. These results are quite encouraging, especially given the fact that Twitter has been reporting profit for the second consecutive year after suffering 12 years of losses. To consolidate its progress, the company announced its plans to establish a new data center and expand its workforce despite recent massive job cuts. This year, the popular social network has every chance of repeating its success for the third year in a row. This year is rich in events including the 2020 Olympic Games in Tokyo and the US presidential election. Usually, major global events serve as a big driver for Twitter boosting its ad revenue and the number of followers. So it is highly likely that 2020 will become another profitable year for investors.